The Rust Belt got its name from the large concentration of industry in those states, with much of that concentration related to metalwork and manufacturing. Notoriously severe winters may also have contributed to the name, as the region is a pioneer of using salt and brine to de-ice roads. Salt lowers the freezing-point of water […]
Archive | February, 2015
How to Drive in the Snow
This post originally appeared on the Leith Cars blog. Well, this day hasn’t gone as expected. It seems like it’s been a while since we woke up and were surprised by a sudden snowstorm. We can only imagine how much more unpleasant this weather is for people who had already set out on their commute […]
Ram Chief Talks Trucks, Dodge Shakes and Bakes
Recently, the CEO of Ram Trucks, Robert Hegbloom, sat down for some Q and A with the folks over at Car and Driver. They discussed a number of topics, ranging from recent success and growth, to aluminum, to midsize pickups. While answering one question about Ram’s increased volume sales last year, Hegbloom hit upon the […]
Why do automakers camouflage cars?
If you follow a lot of car news, you’re probably familiar with the cycle that bloggers and journalists go through every time a new car is on its way to the street. There’s the initial announcement, followed by some teased sketches, then maybe a concept car or a prototype, and eventually the production model is […]
Jeep’s “Beautiful Lands” spot shows the way forward
A common theme in Sunday night’s Super Bowl commercials was the use of contemporary recordings of classic songs. For advertisers, that’s an effective strategy, no doubt triggering sincere pathos in an audience of more than one hundred million people. It just so happens that Jeep used this strategy in its ad for the Renegade, and […]